Our Team
Jesse Michel
Jesse Michel, our founder, brings a rare and accomplished background to player development. He played professional hockey in five countries and is one of only three players ever to transition from playing professionally as a goalie to skating out as a position player at the pro level. Beyond his playing career, Jesse has scouted in both the BCHL and NAHL, giving him deep insight into what it takes to advance. He has guided countless athletes through the OHL Draft process, secured invitations to major junior camps, supported NCAA commitments, and helped players progress from AAA to junior, major junior, and collegiate levels. With extensive experience and a vast network of contacts across North America—along with strong ties to European leagues—Jesse offers players unmatched knowledge and opportunity.
Founder & Lead Agent
Niki Petti
Niki Petti brings elite-level experience and proven development success to the program. Selected 10th overall in the OHL Draft, he went on to have a highly successful career playing in the OHL, gaining firsthand knowledge of what it takes to compete and excel at the major junior level. Building on that foundation, Niki founded NP Hockey, where he has already developed more than 150 players in just the past season alone. His hands-on approach and ability to connect with athletes have helped players elevate their game and move confidently through the development pathway. With deep ties across the OHL stemming from his playing career, Niki provides athletes with both high-level insight and valuable exposure to opportunities at the next level.
Executive Agent
Emma Altman
Emma Altman brings a powerful blend of business expertise and hockey insight to the organization. With an extensive background in marketing and consulting, she has worked across the tobacco, cannabis, retail, and tech industries, supporting both billion-dollar brands and companies valued in the hundreds of millions. As a strategic partner and family liaison, Emma plays a key role in guiding both the business and the families within the program. Her connection to the hockey world runs deep- her brother played professional hockey in Sweden, and her other brother, Jesse Pollock, is a well-known figure with BarDown (TSN). This unique combination of high-level business experience and personal ties to the game gives Emma a well-rounded perspective that benefits both players and their families.
Family Liaison + Strategic Partner